Itzy Ritzy has been a symbol of coveted baby and lifestyle products, trusted globally by millions of parents, since 2008. Innovation, Trust, Connection, and—just as important—Fun are at the foundation of everything we do. Inspired by the high-quality and trendsetting sophistication of international high fashion and fueled by our bold blend of NYC hustle and Midwest heart, we founded Itzy Ritzy to create lasting products with playful details that are as smart as they are stylish. More than just products, we’ve built a brand with a thriving, welcoming community that empowers and celebrates parents and everyone who cares for and loves the littles in their lives.  We’re so glad you are here -- Welcome to Itzy Ritzy!

Kelly & Brian

Itzy Ritzy Co-Founders + Parents of Three 😊